Woven in Iceland
Blankets
Bespoke Production
Made for the World's Most Iconic Names.
From a museum-scale wool installation for Björk to custom album-art blankets for Kaleo — Varma has been the trusted production partner for artists, luxury hotels, and global brands for nearly a century. Every project begins with a conversation.
Our Work
Made For
Björk
Museum-scale wool installation. Musical score woven in Icelandic wool for a gallery exhibition with surround sound.
Kaleo
Album art edition blanket. The Varma handprints blanket served as the backdrop for Kaleo's album signing — and sold out at the concert. Iconic handprint motif woven in premium Icelandic wool for the band's world tour.
UN Women
Custom branded merchandise for global campaigns. Icelandic wool products carrying a message of equality.
Luxury Hotels
Bespoke hospitality textile collections for leading hotel chains across Iceland and Europe.
Est. 1926
Iceland's Heritage Wool Factory
Since 1926, Varma has woven Icelandic wool into objects of lasting value. Our factory in Garðabær is where a century of craft meets precision engineering — producing everything from hand-knitted fishermen's socks to museum-scale art installations for the world's most celebrated artists and brands. We are Iceland's wool factory.
Our Material
100% Icelandic Wool — Traceable from Sheep to Shelf
Icelandic sheep have roamed the island's highlands for over a thousand years, developing a unique dual-layered fleece that is both water-resistant and extraordinarily warm. Every Varma product is made from 100% pure Icelandic wool — sourced from local farms, spun in Iceland, and woven at our factory in Garðabær. No blends. No shortcuts. Just wool as nature intended.
Crafted for Every Season
Accessories
From the Factory
Stories in Wool
New collections, custom production stories, and dispatches from our factory in Iceland. No noise — just the things worth knowing.